Isabella Hislop is a commercial legal counsel at Expo 2020 Dubai. She has significant experience in sports and live events, specialising in the negotiation and implementation of international sponsorship, ticketing, licensing and broadcast agreements. Isabella has strong technology regulatory experience, having advised on several global data protection projects. With a background in media, entertainment and sports, Isabella also advises on a broad range of commercial matters, including advertising and marketing for leading sports brands, high profile endorsements, and rights protection and acquisition work. Isabella is a keen sportswoman, with her sights set on competing for her country in the FINA World Masters Championships.