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Gambling with your brand? ASA issues judgment on gambling ads on social media

Betting Boards
Monday, 20 May 2013 Author: Laura Scaife

On the 8 May the Advertising Standards Agency, published their adjudication on Cassava Enterprises (Gibraltar) Ltd. The case is interesting as it relates to the use of advertisements via social media platforms and what this may mean for gaming companies with wider implications for sports professionals and their brand management which we will explore below. 

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Laura Scaife

Laura Scaife

Laura is an innovative thinker in the field of Social Media and has been extensively published on matters concerning compliance with e-commerce issues arising out of the Office of Fair Trading and Advertising Standard Agency guidelines as well as online revenue generation, defamation, electronic communications based offences, effective dispute settlement, business crisis management and reputational management.

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