Does extreme sport equate to extreme liability for sponsors?
The Circus is coming to town
In 2014, following a successful run in the UK, the circus will be coming to town in North America. However you won’t be seeing any juggling, tightrope walking or fire-eating. Instead no-handed 360 backflips, Superman seatgrabs, double tailwhips and frontflip airs will be guaranteed as this is the world of Nitro Circus.
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- Tags: Extreme Sport | Sponsorship | United Kingdom (UK)
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Written by
Jon Walters
Partner, Northridge
Jon provides commercial and corporate advice to clients. He is recognised by the directories as a “real go-to adviser” and a “commercial and regulatory expert”, with particular expertise on governance, corporate advice and commercial rights.
Robert Tomback
Rob is a dedicated Sports Lawyer working within the Mishcon de Reya Sports Group. He has wide experience across a range of sports, providing litigious, commercial and regulatory advice to clients. He acts for a range of governing bodies, clubs, players and agents and has represented clients in cases before the Court of Arbitration for Sport and other international sports decision making federations, as well as at domestic arbitral and disciplinary hearings. Rob was named as a Sport Industry NextGen Leader, an initiative 'to identify tomorrow’s sports leaders and celebrate the rising stars of the sports industry'. Rob is the only practicing lawyer to receive this accolade.
