Ohio State University Trademark “THE” – Their Sports Rallying Cry

The Ohio State University has successfully obtained a trademark registration for the word “THE,” which has been the university’s moniker and rallying cry at sporting events for decades. The trademark registration covers “clothing, namely, t-shirts, baseball caps and hats; all of the foregoing being promoted, distributed, and sold through channels customary to the field of sports and collegiate athletics.”
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- Tags: College Sports | IP | Trade Marks | United States
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Written by
Amy (Salomon) McFarland
Amy is Partner at Arent Fox Schiff (Washington, DC). She works with clients on a wide range of intellectual property matters, including trademark, copyright, right of publicity, and domain name disputes.
Megan A. Rzonca
Megan is an Associate at Arent Fox Schiff (New York). She advises clients in the fashion, retail and entertainment industries.
Richard L. Brand
Rich is the Arent Fox Schiff's San Francisco Managing Partner and Head of the Sports group.